Blue Inc is a chain of fashion retail stores based and operating across the United Kingdom. It is notable for being one of the largest menswear retailers in the country. It has stores nationwide, mainly in larger towns and cities.
Currently it has around 250 stores across the United Kingdom as well as having stores based in Latvia, Estonia and Malaysia. The business trades under both The Officers Club and Blue Inc names.
Video Blue Inc
History
The company began trading as A. Levy & Sons in 1912. Following rapid expansion in the 1980s, the company was trading via a number of brands, chiefly as Mr Byrite.
Blue Inc as a brand first appeared in 1997, aimed at younger men who desire an alternative and low-priced image combined with an eye-catching street look. The current flagship store is located on London's Oxford Street, while the main UK chain is based in principally-located town and city centres, and major shopping centres. Traditionally a menswear retailer, Blue Inc now also offers womenswear, boyswear and girlswear ranges within selected stores.
In 2006 Marlow Retail Ltd purchased the business.
In 2009 the company launched it's transactional ecommerce website.
In March 2011, Blue Inc expanded with the purchase of 47 stores from collapsed rival The Officers Club, retaining them under the Officers Club brand name.
In 2012 the business went on to purchase 20 stores from the administrators of the boyswear and menswear retailer D2, expanding the Blue Inc business to over 200 stores across the country. All D2 stores were rebranded Blue Inc later that year.
In 2013 following the failure of the Republic fashion chain, five stores were acquired from landlords and this was used as a catalyst to increase Blue Inc's womenswear offering, which for a time, had used the Pink Inc name.
Maps Blue Inc
Products
Blue Inc offers fashionable men's, women's, boy's and girl's clothing; from formal products and suits, to casualwear at competitively low prices from multiple brands. It sells its own products under the Blue Inc, Officers Club or Twisted Soul brand names but also stocks other brands such as Adidas, Mossimo and Polo Ralph Lauren.
Administration
In January 2016 Blue Inc called in the administrators on behalf of A.Levy and Sons (their then parent company) who owned the store leases for Blue Inc and Officers Club. Immediately afterwards, a store closue process ensued resulting in a number of closures across both tranding brand names, many however remain open.
References
External links
- Official website
Source of the article : Wikipedia
0 Comments